Free Guide to search engine marketing for charities

The Internet Advertising Bureau is a trade association for online advertising industry and has produced a number of excellent FREE guides that explains why search engines are so important when trying to reach your target audience. Although you may think of the internet as the preserve of the big brands the set includes an easy to use guide for charities that could be useful for anyone building an online fundraising strategy.

Download the Guide from the IAB website at http://bit.ly/clqVzg